Captivate your audience

What if you could attract your target audience’s attention with very little effort? And what if you could hold on to that attention and use it to create long lasting fruitful business relationships? Well, guess what? You can. Simply by telling the story of your brand.

Powerful Brand Storytelling

Hi! How are you going? My name is Wim Beunderman and I am a natural-born storyteller. I apply my talent professionally as an independent copywriter, content specialist and content marketer. My services enable you to communicate who you are and what you provide in an authentic way. With consistent repetition of this story, using a simple content strategy, your value proposition will find its way into the right people’s hearts. Before long, you will captivate your audience through powerful brand storytelling from the heart, straight to the heart.

Your brand

My greatest inspiration comes from Nature. Nature presents itself in countless forms and every form reflects the essence. The same goes for the story you tell. It is a unique story that always emanates your essence or core identity. That is why it is important to tell it in a way that feels authentic and natural to you. It is what makes your audience instantly identify with your brand every time its story is told.

My clients

I love working for businesses, other organizations and individuals who help to make this world a happier place, either with their services or products, or in the way they operate. They are located all over the world and their lines of business vary greatly. One moment, I could be working for a college that values the personal development of their students and staff. And the next moment, you might find me working for a manufacturer of aromatherapy devices, or for an agricultural business that works along the principles of permaculture and regenerative farming.

My services

Concepting

Describing a product or service is relatively easy, but describing the value it provides to your audience can be a real challenge. Concepting enables you to create a concept of the value you are actually providing – your value proposition – and integrate this into your brand storytelling. 

– Value definition
– Concept creation
– Instant Concepting Course

Branding

Branding is about defining the core identity of your business or organization and putting this together with your value proposition to form your brand. Your brand attracts the right people. It is what your audience identifies with and what drives them to do business with you. 

– Brand definition
– Brand design
– Instant Branding Course

Storytelling

We all have our own story to tell and our own way of telling it. With my help, you will discover a storytelling style that feels natural and authentic to you. Using this style, you will be able to effortlessly and effectively tell the story of your brand.

– Copywriting (English and
   Dutch)
– Content strategy
– Content creation
– Translation English <-> Dutch
– Proof reading and editing
– Ghost writing
– Writing coaching
– Instant Storytelling Course

Heart-to-Hearts

In Heart-to-Heart coaching sessions, I listen closely, ask questions and tell you what I see and feel. This helps you to reflect on yourself and on how you communicate. Each session provides you with important insights and ways of optimizing your communication.

– Communication coaching

Concepting

Branding

Storytelling

Heart-to-Hearts

Captivate your audience

Contact me and discover how powerful brand storytelling will ultimately captivate your audience.

 

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Alleen wat je nodig hebt  

Alleen wat je nodig hebt  

Alleen wat je nodig hebt   Branding X Humanity 01   Met een tevreden gevoel in zijn hart, stond de jonge man op het strand van de riviermonding en keek uit over de oceaan. Die ochtend had een goede palingvangst opgeleverd van niet minder dan zeven palingen in drie uur tijd. Het...

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Only what you need

Only what you need

Only what you need Branding X Humanity 01 With a feeling of contentment in his heart, the young man stood on the beach in the estuary and looked out over the ocean. This morning’s eel harvest had been rewarding with no less than seven eels in three hours. It made him appreciate the effort he and...

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